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Finding a Job Through Social Media: 6 Tips for Your Dream Job

We use social media nowadays for everything: follow news, post updates, share photos and get inspiration. But how to use Facebook, Twitter, LinkedIn and even Snapchat in the application process? We don't always do that. You better keep your future employer as far away from your online life as possible, right? Actually, that's a shame. Because why should we not give it a glimpse into our lives - which we of course and passing show why we're the perfect employee. A smart use of your social media channels can certainly play a role in winning your dream job. How? We give six tips.

Finding a Job Through Social Media: 6 Tips for Your Dream Job

1. Be present

A bit of an open door: to be found, you've to be present to begin with. Make sure your LinkedIn profile is filled to the last detail. From study to internship, and from jobs to volunteering. Who knows on which experiences you'll be found again. To stay up to date with the latest job openings, you need to be on Twitter. Follow relevant employers or recruitment agencies and regularly check your newsfeed, or simply search for #vacature. Finally, you can engage your circle of friends through Facebook, and even give your online resume a visual boost through Pinterest.

2. Google yourself

Admit it: you've also googled your own name. Very well! Because this way you see what your potential employer can find out about you if he does the same and you can do something about it. You'll notice: your social media channels score well in the search results. All the more reason to do something about your profiles before you send that one cover letter out the door. Don't forget to also search images. Do you come across photos that you're ashamed of (afterwards)? Delete them if you can. If you like to post cozy photos of yourself, make sure that they're neatly under lock and key. Except if you're applying for a position for bartender.

3. Be yourself

On LinkedIn you want to be as complete as possible, but on social media like Facebook you naturally show less of yourself. Bad days and poor performance are usually not due to the social filter and that's fine. But make sure that what outsiders see from you online is authentic. Don't sketch a completely different character if you can't or don't want to meet it in the'real world'. Ultimately, your potential employer will see through it.

4. Be original

Social media is like a resume: if you want to stand out, make sure you stand out. How many stories do you not know of people who got a (new) job through a creative Facebook post or an interesting LinkedIn update? Why wouldn't you be able to do that yourself? Eye-catching Instagram photos or tweets for relevant trade news are also good ways to stand out. Learn from the best and - if you dare to put on the naughty shoes - just contact them. Who knows which dream job is on your path.

5. Be an expert

If you want to go a bit further than social media - or miss relevant content to hook into - take care of that content yourself. For example, start a blog about your field. What's your view on this? What do you think of the latest developments? Are there things that you miss or that you could do better? Write about it and present yourself as an expert online. Also make recommendations; potential employers attach great value to this. The easiest way to get these is to write recommendations for others yourself. Make sure that your copy is always flawless.

6. Networks

Perhaps the biggest advantage of social media is that you can't only share information about yourself on the worldwide web, but also that you keep up to date with information from others. You've undoubtedly heard about the importance of networking. That's no different on social media. Don't be afraid to 'connect' with people who bring you a step closer to your dream job and in return always do something in return. Endorse skills, write a recommendation or connect other people. After all, social media are called 'social' for a reason.

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